The Seven Principles (Nguzo Saba) of Kwanzaa are:
- Umoja (oo-MOH-jah): Unity
- Success starts with Unity. Unity of family, community, nation and race.
- Kujichagulia (koo-jee-chah-goo-LEE-ah): Self-Determination
- To be responsible for ourselves. To create your own destiny.
- Ujima (oo-JEE-mah): Collective work and responsibility
- To build and maintain your community together. To work together to help one another within your community.
- Ujamaa (oo-jah-MAH): Collective economics
- To build, maintain, and support our own stores, establishments, and businesses.
- Nia (NEE-ah): Purpose
- To restore African American people to their traditional greatness. To be responsible to Those Who Came Before (our ancestors) and to Those Who Will Follow (our descendants).
- Kuumba (koo-OOM-bah): Creativity
- Using creativity and imagination to make your communities better than what you inherited.
- Imani (ee-MAH-nee): Faith
Believing in our people, our families, our educators, our leaders, and the righteousness of the African American struggle.